I’ve created a video review of the UK Parliament rebrand by SomeOne. They’ve puckered up £50k to do it. Is that worthwhile? Watch me mumble through my opinion!
The always tricky “city identity’ dragon raises it’s head in Bellaire Texas, who adopted most of a rebrand, drafted by Design by Principle, but not the logo, leaving them with the old, weird, illustrative city…
Here’s a bright and bold identity for the biannual product design focussed ADI Awards. With 3 categories, product design, student work and a more abstract cultural work the awards have been given since 1961 and…
I regularly argue that councils and municipals need to invest in branding. I wrote an article explaining a few reasons “Why that new municipal council logo isn’t a waste of taxpayer money” and I stand by the…
More great coffee branding and packaging for OZO Coffee by Good Apples, loosely based on Mayan hieroglyphics, the label artwork can be translated using a glyph key. The key provides more I think to the…
No. The Symantec logo didn’t cost $1,280,000,000. If you hover around branding design circles for any length of time, you’ll almost certainly encounter articles titled things such as “Worlds most expensive logos” or “You’ll never…
Swiss electronics firm Logitech switches out it’s confused eye with a teal splurge thing for a clean word mark with a smile. Wired discusses Logitechs CEO Bracken Darrell move from design focussed Braun to engineering focused…
Death to the Stock Photo (DttSP) share their branding process with a smartly shot video. They charged Brandon Rike with an ambitious task of creating their new logo in a day, a design that would…
Launched with no fanfare, Facebook have updated their logo with a little help from Eric Olson of Process Type Foundry. The iconic “f” remains the same, it’s going nowhere soon, but the full name type…
How can you be sure that those little trapezoidal blue tablets you buy from the internet are going to lift you in the way you expect? The EU wants you to trust…
It seems that your logo matters more and more when you’re running for President of the USA. Ben Carson scales his back a notch. The brand overhaul comes nearly two months after he jumped into…
The City of Stonnington is a local government area located within the metropolitan area of Melbourne, Australia. (Wikipedia) Stonnington has updated its logo, initially designed in 1994 when it was formed. They’ve kept the central elements, as brush like S and…
Venturethree have named and branded new fibre optic broadband service from Sky & TalkTalk “UFO” or Ultra Fibre Optic. With an initial launch in York, the service is set to become a 3rd solution for…
I blooming love this, I followed a truck the other evening and it’s tail light piqued my interest, I thought “The layout of those led’s look a bit like a crown”. As I overtook I saw…
UPDATE 28/04/2015 – The Loughborough Echo reports a University spokesperson saying that after “The strength of feeling around the change” the new logo they are “proposing that the roll-out of the new identity is paused at…
This post sprouts from a conversation on a design forum, one of those where I spent far too long replying to the opinion of the original poster. I thought therefore that it was worth turning that…
Computing mega-beheomoth Hewlett Packard (HP) is slicing itself in two, separating the computer and printer operations from the server and business side. On April 15th, Meg Whitman, HP’s President & CEO introduced the new look…
WHY DO COUNCILS NEED GOOD LOGOS? A disproportionate amount of my attention on this blog goes towards municipal logo design. That is local authorities, councils, mayoral offices and other government funded setups who run logo…
I remember my first Pizza Hut pizza well. I don’t recall if it was my first ever pizza, we weren’t a family who ate pizza, indeed despite essentially being cheese and tomato on bread, my dad still…
UPDATE Part 3: Everett Logo Winner Announced! Part 2: Everett Logo Contest 2 – The Semi Finals! View all 849 entries in this 50mb original Everett logo entry survey screen grab. I like to keep an eye…
UPDATED: Menlo Park is a well off town in the east of California, it was ranked in the top 15 US cities in CNN’s “Best Places for the Rich and Single” to live (Thanks Wikipedia). It’s…
As we’re on a roll with “destination” logos, lets look at this new logo for Île-de-France, the extended Paris area (as in Greater London is London and surrounding regions I suppose) by Bridge Communication (according…
It seems in the UK that higher education establishments are becoming increasingly wealthy and powerful organisations, certainly in Derby and Derbyshire college and Uni mergers have created some large and extensive institutions. There’s barely an…
Creating a logo for a library often turns into a children’s community project, where the results of a school based competition result in a well meaning and serviceable logo that has that “can’t be criticised…