The City of Springfield has unveiled a new brand and logo, city officials announced today. The logo features blue and white tones with a tagline “FORWARD TOGETHER,” a brand that reflects the community’s commitment to…
The logo references rivers, trees and downtown. The city says they like to think of the new logo as a reflection of our history blended with the achievements of today and the vibrancy of the…
UPDATE: Everett Logo Winner Announced! Part 1: Everett Logo Contest: 849 ways to design a logo View all 849 entries in this 50mb original Everett logo entry survey screen grab: Keeping up with this story from a few weeks…
A Tale of Logo Woe Should you have missed the start to Amalillo’s tale of logo woe here’s the short version: Texan city Amarillo were looking to update their branding efforts and launched with…
UPDATED: Menlo Park is a well off town in the east of California, it was ranked in the top 15 US cities in CNN’s “Best Places for the Rich and Single” to live (Thanks Wikipedia). It’s…
After bemoaning the quality of the new Amber Valley Logo yesterday, I took a look at neighbouring council logo’s, to see what they are offering. So here is my tour of Derbyshire via the medium of council…
I live in the borough of Amber Valley. It’s a pretty place with some history (thanks to Mr Strutt and his Mills ). It was also the setting for the popular, long running but exceedingly dull ITV show Peak…
As we’re on a roll with “destination” logos, lets look at this new logo for Île-de-France, the extended Paris area (as in Greater London is London and surrounding regions I suppose) by Bridge Communication (according…
Super quick on this one as time is short but I wanted to link across to it after discussing the Wellington logo earlier. Fellow antipodean capital city, Canberra, has launched its own brand, logo and accompanying…
Wellington, New Zealand’s capital city is home to just shy of 400,000 people and sits at the southern tip of the countries northern island (thanks Wikipedia). When the city looked to create a new identity,…
One theme which always makes it’s appearance in my new logo alert stream are designs for US Cities or municipal authorities of all types. They rarely make it onto the blog as usually their quality…
From branding a country to branding a city in this case the Dutch city of Eindhoevn. Both city and country identities can encounter similar issues, governments, councils and business usually see the case for a…
This is a corking Kansas City logo, linked to some baseball heritage (which I imagine is important to Kansasians[?]), but whatever the reasoning, I love it. After displaying the same logo for more than two…
