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fail

Choose your favorite logo for a new Mexican Airport. Only 1044 options…

Kieran May 17, 2017
Logo Contents Fail

With shades of the Everett Logo Contest, the government of Mexico is looking for a new Mexico City airport logo and is offering $4,000 for the winner of its open competition (with rights granted on all…

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City Logo Fail, Rant
Airport, city logo fail, contest, fail, Flight, logo, mexico, mexico city, Spec Work

3 ways to say Derry City and Strabane Council

Kieran July 21, 2015July 21, 2015

Derry City and Strabane District Council is a local authority in Northern Ireland that was established on 1 April 2015. It replaced Derry City Counciland Strabane District Council and covers most of the northwest of Northern Ireland. The first elections to…

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City Logo Fail, Observed
blue, D, derry, fail, logo, londonderry, northern ireland, river, s, strabane

City of Stonnington from Casino to 90s Roundel

Kieran June 30, 2015June 30, 2015

The City of Stonnington is a local government area located within the metropolitan area of Melbourne, Australia. (Wikipedia) Stonnington has updated its logo, initially designed in 1994 when it was formed. They’ve kept the central elements, as brush like S and…

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City Logo Fail
blue, brand, casino, chip, fail, gold, government, identity, logo, municipality, s, stonnington

To cries of “the logo cost how much?” show this

Kieran June 11, 2015June 11, 2015
The Iceberg of Logo Perception

These days when companies, organisations, sports teams and public bodies decide to change their branding, upon release Twitter explodes with cries of “how much”, “my mum could have done better” and “I’d do it for…

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In Brief
90%, branding, educate, explanation, fail, iceberg, infographic, logo, Twitter, underwater, unseen, wrong

The Warwick University Logo and Loughborough University Logo Updates

Kieran April 27, 2015September 15, 2015

UPDATE 28/04/2015 – The Loughborough Echo reports a University spokesperson saying that after “The strength of feeling around the change” the new logo they are “proposing that the roll-out of the new identity is paused at…

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Observed
brand, california, fail, gradient, logo, loughborough, LU, modern, octagon, pink, university, warwick

An Arrow for Broken Bow’s New Broken Brand

Kieran October 7, 2014October 7, 2014

Broken Bow is a city in Custer County, Nebraska, United States. The population was 3,559 at the 2010 census. It’s not a big place then, but as you know, I love a tale of governmental…

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City Logo Fail
arrow, black, bow, broken bow, custer, fail, logo fail, mayor, nebraska, rooted, town, vans, veto

A Star – Amarillo selects a new logo

Kieran January 27, 2014January 27, 2014 1 Comment

A Tale of Logo Woe   Should you have missed the start to Amalillo’s tale of logo woe here’s the short version: Texan city Amarillo were looking to update their branding efforts and launched with…

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City Logo Fail
amarillo, america, City, emaar, fail, grey, logo, stolen, texas, tyler mitchell, usa, yellow

City Logo Fail #2 – Menlo Park Spends $25k to keep its old logo

Kieran January 15, 2014January 16, 2014

UPDATED: Menlo Park is a well off town in the east of California, it was ranked in the top 15 US cities in CNN’s “Best Places for the Rich and Single” to live (Thanks Wikipedia). It’s…

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City Logo Fail
brand, branding, california, City, competition, council, councillors, fail, green, logo, public, tree, waste

City Logo Fail #2 – Wellington

Kieran November 28, 2013November 28, 2013

Wellington, New Zealand’s capital city is home to just shy of 400,000 people and sits at the southern tip of the countries northern island (thanks Wikipedia). When the city looked to create a new identity,…

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City Logo Fail
absolutely, black, City, fail, government, linked, logo, positive, spec, wellington, yellow

City Logo Fail #1

Kieran November 12, 2013November 12, 2013 1 Comment

One theme which always makes it’s appearance in my new logo alert stream are designs for US Cities or municipal authorities of all types. They rarely make it onto the blog as usually their quality…

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City Logo Fail
99designs, amarillo, City, emaar, fail, government, logo fail, municipality, sand springs, usa
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