Here’s a bright and bold identity for the biannual product design focussed ADI Awards. With 3 categories, product design, student work and a more abstract cultural work the awards have been given since 1961 and are describes as “an important channel for promotion and a valuable platform for public recognition for designers and companies in […]
Tag: futura
Legs For Days by Futura
A quirky name for this Mexican clothing boutique, the design is sophisticated enough to appeal to ladies with regular legs too. The colour palette is sensational. Interestingly the name appears in 3 formats, a solid geometric sans-serif, a contrasting weight serif on the packaging and a handwritten version. Of the 3 I’d drop the serif, […]
Distrito Films Branding
This identity for Distrito Films by Anagrama oozes class to me. Again quality papers printed and debossed with subtle lines and shapes which reflect video calibration patterns all topped off with a hint of “live recording” red. I think the text is Futura (Heavy?), which is good for me though the “S’s” always seem too squashed, especially with an […]