When they say “lets use a gradient on our logo”, you say “HOLD ON!” and show them this: For this, my friends is the 1 colour solution for Barclaycard’s “orange peel” globe logo. I spotted it on a banner advertising the Barclaycard Arena (which, following the trend for calling venues after sponsors, is the new name for […]
Tag: globe
What do you get when you cross football and business? A retro looking new logo for Soccerex
Football is big business and Soccerex are into the business of football (we’re talking about the football that’s mostly played with the foot, not the one where folks hold the ball and throw it). If I were cynical (I am) then I’d suggest that these are the kind of people that suck the life out […]
TV from BT, no longer in your Vision
British Telcoms giant BT has been moving itself away (since privatisation) from it’s core original purpose of providing the UK with phone lines to a multitude of services we begin to expect from our telephone wires such as broadband, fibre and TV. (On a side note, there’s a fascinating story about Kingston Communications, a regional operator […]
Thomas Cook Logo Evolution
Thomas Cook, Britain’s oldest tour operator, has revealed a new logo, the sunny heart, and changed it’s tagline from “Don’t just book it. Thomas Cook it.” to “Let’s go.” Derbyshire-born Cook (1808-1892) began his travel company in 1841, 50 years before this brochure cover (below) was in use. http://www.logodesignlove.com/thomas-cook-logo-evolution