Judicious use of black and white photography combined with blocks of red and bold strokes of a “lipstick” mark device makes for a punchy design by Anagrama for Sally Beauty. The inside of the envelope in red is perhaps my favourite thing. The lipstick mark is maybe a little obvious, but it’s used with confidence and doesn’t […]

Some excellent branding for Mexican tea brand tesis by Anagrama. The logo elements themselves are understated, with a lowercase name above the “tea culture” tagline. I think they’re set in Caslon Semi Bold and Regular respectively. There’s a sweet supporting icon representing Japanese wind chimes which have a little “TEA” banner in the centre, which is my […]

St. Petersberg agency Science have put together this fabulous identity for Pech.ru, sellers of all things warming in Russian homes. Centred around illustrated stoves and fireplaces, with designs good enough to have as a print on my office wall. Produced in just 2 colours, a peachy red and brown, they look outstanding. The logo itself takes a […]

From branding a country to branding a city in this case the Dutch city of Eindhoevn. Both city and country identities can encounter similar issues, governments, councils and business usually see the case for a strong brand to promote them but the general public tend to see the costs associated as a waste and usually […]

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