Airbus, the European (but really global) aircraft maker is putting out some pretty big planes these days, in the form of the Airbus 380, with its large capacity, fuel efficient and abnormally quiet design (plus with options to mount the excellent and local to me Rolls Royce Trent 900 engine). Parent company EADS (European Aeronautic Defence […]
Tag: swoosh
Iowa Department of Transport Logo can’t see the road for the asphalt
When you’re short $215 million a year for road infrastructure repairs asking the public to swallow a rebranding exercise that you cost at $100,000 is a tricky task. But that didn’t deter the Iowa Department of Transport (Iowa DOT) who earlier this week revealed a new logo and put that $100K price over 5 years […]
More Amber Value than Amber Valley
I live in the borough of Amber Valley. It’s a pretty place with some history (thanks to Mr Strutt and his Mills ). It was also the setting for the popular, long running but exceedingly dull ITV show Peak Practice. In 2011 and with little fanfare but a lot of smugness, Amber Valley updated their logo and web site. […]