It seems that your logo matters more and more when you’re running for President of the USA. Ben Carson scales his back a notch. The brand overhaul comes nearly two months after he jumped into the race. Source: Ben Carson Ditches Campaign Logo for a Better One – Bloomberg Politics
Tag: usa
A Star – Amarillo selects a new logo
A Tale of Logo Woe Should you have missed the start to Amalillo’s tale of logo woe here’s the short version: Texan city Amarillo were looking to update their branding efforts and launched with no little ceremony a new logo. Trouble was that someone in house stole the logo of a Dubai property company, […]
Iowa Department of Transport Logo can’t see the road for the asphalt
When you’re short $215 million a year for road infrastructure repairs asking the public to swallow a rebranding exercise that you cost at $100,000 is a tricky task. But that didn’t deter the Iowa Department of Transport (Iowa DOT) who earlier this week revealed a new logo and put that $100K price over 5 years […]
City Logo Fail #1
One theme which always makes it’s appearance in my new logo alert stream are designs for US Cities or municipal authorities of all types. They rarely make it onto the blog as usually their quality or significance is relatively low. However with some regularity these logos have a story of some sort behind them, often […]