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New Calvin Klein logo – Type > Change Case > UPPERCASE

Kieran February 6, 2017February 6, 2017
New Calvin Klein Logo 2017

Fashion heavyweights Calvin Klein revealed a new logo via Instagram the other day. It’s an all uppercase design, with somewhat less tall characters than the previous design, and less pointy. It’s pleasingly kerned too. A…

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Observed
black, calvin klein, CK, fashion, logo, Peter Saville, Raf Simon, type, type mark, white

Adama | Anagrama

Kieran September 13, 2016September 13, 2016

Always a sucker for simplicity, this branding for Canadian fancy skincare company Adama by Anagrama is looking good. I really like the herb illustration, the hints of gold and the logo type is a refreshing…

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In Brief
adama, anagrama, black, canada, face, gold, logo, skincare, white

University of Suffolk Logo and Branding

Kieran August 24, 2016August 24, 2016
University of Suffolk Logo Update

The University of Suffolk is an educational institution located in the English county of Suffolk which was, prior to August 2016, formerly known as University Campus Suffolk(UCS). UCS was granted Taught Degree Awarding Powers by the Quality Assurance Agency for Higher Education in November…

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Linked, Observed
black, ipswich, logo, suffolk, university, white, yellow

Beef over Burger Brand

Kieran August 9, 2016August 9, 2016

What could be better than a Tasty Burger? How about a “Tasty Made” burger from a new restaurant chain owned by American firm Chipotle? Looking to get a processed cheese slice of the luxury burger…

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Observed
beef, cheese, chipotle, red, tasty burger, tasty made, white

Van Bert Lettering

Kieran July 21, 2016July 21, 2016

Not especially new this one, but whilst poking about the work of Studio Laucke Siebein this bold simple design for cabinet maker Van Bert stood out. It’s little more than some nicely customised lettering, used really big….

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Observed
black, cabinet, lettering, logo, mackintosh, Studio Laucke Siebein, white, wood

Bistroteket Stencil Logo-type

Kieran July 8, 2016
Bistroteket Logo

Great stencil friendly typographical solution for Bistroteket, created the people of 25AH. Good enough to be used liberally on the premises and then used with care on the supporting materials. Colour palette is fab and the photography is spot on too….

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Observed
bistro, bistroteket, blue, brown, font, food, logo, logotype, stencil, white

Pech.ru

Kieran July 7, 2016July 7, 2016

St. Petersberg agency Science have put together this fabulous identity for Pech.ru, sellers of all things warming in Russian homes. Centred around illustrated stoves and fireplaces, with designs good enough to have as a print on my…

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Observed
brown, fire, fireplace, matches, peach, peach.ru, red, russia, science, st petersburg, white

Distrito Films Branding

Kieran July 6, 2016July 6, 2016

This identity for Distrito Films by Anagrama oozes class to me. Again quality papers printed and debossed with subtle lines and shapes which reflect video calibration patterns all topped off with a hint of “live recording” red. I think…

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Observed
black, debossed, film, futura, gold, grey, mexico, video, white

Forever Hope Foundation charity branding

Kieran July 5, 2016

Very much to like about this one by Branch, the monogram is fabulous and the grey/white stationary floats my boat (though I’m not sure where the spirographs come from). The fineness of the monogram line…

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Observed
charity, circular, grey, hope, logo, monogram, spirograph, white

Maru Branding

Kieran July 5, 2016July 19, 2016

Comprehensive black and white identity for Maru, which is delightfully applied across a wide range of items. The alphabet and lettering is a touch of a stretch, but when used a little more abstractly, such…

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Observed
architecture, black, grid, structure, white

Loughborough University updates it’s logo. Again.

Kieran September 15, 2015September 15, 2015

There seems to be a tension in the university branding world, between the wish to look cool and desirable to new students, luring them in with the promise of a great experience whilst studying and the need…

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Reviewed
cross, din, logo, loughborough, off, purple, uni, university, white

Waving the Flag for Death to the Stock Photo

Kieran July 1, 2015July 1, 2015 1 Comment

Death to the Stock Photo (DttSP) share their branding process with a smartly shot video. They charged Brandon Rike with an ambitious task of creating their new logo in a day, a design that would…

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Reviewed
black, brand, brandon, death to stock, likes, logo, monospace, moonlike, one day, photo, photography, white

Do you like Facebook’s new Face?

Kieran July 1, 2015July 1, 2015

Launched with no fanfare, Facebook have updated their logo with a little help from Eric Olson of Process Type Foundry. The iconic “f” remains the same, it’s going nowhere soon, but the full name type…

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Observed
blue, brand, branding, facebook, klavika, letter, logo, text, white, word

Brewers Fayre put a lid on it. An awful, awful lid.

Kieran March 14, 2014March 14, 2014

I’ve not stacks of detail about the where and when of this one, but I passed a local Brewers Fayre the other day and was struck by the not insubstantial sign. I’d not noticed the…

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Observed, Rant
awul, brewers fayre, lenny henry, lid, pub, red, steam, whitbread, white

My Dream Taco Bar – Taquería Canalla identity

Kieran November 26, 2013November 26, 2013

In another life I’d be super cool and hang out in achingly stylish bars and restaurants like this Taco store in San Pedro Mexico. My artsy buddies and I would drink refreshing beer and munch…

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Linked
art, black, food, linked, logo, mexico, minimal, restaurant, roundel, taco, white

Lots of space for Lovespace

Kieran November 19, 2013November 19, 2013

This ones just a lovely little solution for Lovespace, a London based box collection and storage company. Picking up on two things not particular to London but acute to the capital; small houses and too…

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Linked
black, branding, illustration, logo, lovespace, monochrome, space, video, white

A is for Up (and Activate) – Activate Learning

Kieran November 18, 2013November 18, 2013

It seems in the UK that higher education establishments are becoming increasingly wealthy and powerful organisations, certainly in Derby and Derbyshire college and Uni mergers have created some large and extensive institutions. There’s barely an…

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Linked
arrow, black, brand, college, education, linked, logo, monochrome, purpose, up, white

Good designs for Good Design

Kieran October 30, 2013October 31, 2013

There’s a tough brief for you, “Create an identity and website for a site called Good Design”. Fortunately Patrick Fry have done the job and developed this stencil based ident and website for the site…

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Linked
blog, good design, logo, monogram, orange, patrick fry, purple, social, sustainable, white

Association of Surfing Professionals Logo

Kieran October 18, 2013October 18, 2013

  Anything surf like should look surf like and not “big American sports franchise” like. So the new logo for the Association for Surfing Professionals (which seems essentially an excuse for a load of guys…

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Linked
2014, asp, association surf professionals, blue, date, dudes, linked, logo, sea, surf, wave, white

A new identity for the Grand National

Kieran October 15, 2013October 17, 2013
Grand National Logo

A minimal design for the 2014 Grand National Logo by Loaf that’s a little hipsterish alone but the whole identity stands out when accompanied by some wonderful monochrome photography. It’s all pretty moot though, because of…

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Linked
black, crabbies, gold, grand national, hipster, horse, horses, logo, monochrome, photography, white

The Movember 2013 Identity

Kieran October 14, 2013October 14, 2013

I like Movember. I like it’s daftness and how it turns quite sensibly faced men into 70’s porn stars. I’m an all year round beard wearer and also simply not confident enough to change my…

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Linked
2013, black, monochrome, moustache, movember, snake, white, wolf
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