I guess like most folks, I’m pretty used to seeing new coffee shops pop up across my local city (Derby), both the big boys and independents. There tend to be 2 stylisic angles they take either uber modern (Starbuck esq) or niche and Italian (more Nero).
It’s great to see then that outside of the UK there are some more stretching brands like this for Ukrainian coffee house “London”. At first I thought what an odd choice, coffee is either big and American or strong and continental, British coffee is bad.
But I forget that we had a rather thriving coffee house tradition in the late 18th century (now most of my knowledge of this derives from Blackadder III so take my dates with a pinch) therefore London seems a great choice for a brand.
This one is darn tasty too, luxurious and rich filled with smart patterns and crests, thick stationary and smart accessories.
Head to the Reynolds and Rayner site for stacks of images and info, it’s worth a visit.
London is a city deeply rooted in its traditions, history and architecture. Loyalties are formed in childhood and honored for a lifetime. So our task is not just to show the outstanding benefits of our product but to weave these assets into the larger culture and themes of London culture, combining the heritage of coffee drinks with the distinctive, one-of-a-kind pleasures of London House coffees.
Read the picture packed Reynolds and Rayner Portfolio Piece »
EDIT: Worth noting that the ever excellent Logo Thief throw some speculation upon the originality of the coffee houses mark…