Dinamo Rebranding

Led by a colourful splurgy, speckled pattern, this design for Dinamo by Ana Nieto Ortega adds some real energy to the previous design. I want to criticise the mono-case “N” because I’m not convinced it adds much, but it is correctly weighted and doesn’t stick out in the logo. I’d be tempted to drop it in application (such as SailiNg), but I everything looks like a mockup, so time to fix that! It all works best for me when the pattern fills the space and overall, it makes me smile.

DINAMO REBRANDING

Source: DINAMO REBRANDING on Behance



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Kieran Harrod is a freelance designer based in the United Kingdom. more…

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