Qvalis Visual Identity

I’m never afraid to tell you that I love simple bold identities and Qvalis by  Larssen & Amaral keeps things super clean. A health & fitness brand, the Q balances on it’s decender like a yogic master.

The name is generously spaced, leaving it feeling super fresh and the combo of the peachy-pink and grey suits it down to the ground.


Based in Copenhagen, Denmark, Qvalis is a health and fitness company established by Norwegian lifestyle coach Stine Ernst Grønås. We created a visual identity that reflects the balance and tension between fitness and wellbeing—reflecting Qvalis’ holistic perspective on health—pairing exercise and healthy eating with the reality of everyday life.

Source: Larssen & Amaral – Qvalis Visual Identity