planer branding

Planer is  an online and offline guide to selected cultural events in Tricity, Poland. It’s designed for Cultural Institute of Gdańsk and includes a website, outdoor posters, infographics, print materials and more.

The logo is a super paired down icon representation of a notepad page accompanied by a very bold geometric sans serif. The of which feels a little enclosed and tight amongst the 6 characters of the title.

The icon could also be an abstract “P”, at a stretch.

The colour palette, pale solid pinks, greens and yellows highlighting monochrome maps and other web elements is good and the accompanying icons are as chunky as the titular icon.

Overall I really quite like it.
1837b334713527.577d2d014e0ae cd9a2234713527.577d232a90f19 28812c34713527.577d21bf581dcdcbf3934713527.573184f43281d

Source: planer on Behance

About is a website sharing opinion on logo design and branding.

Kieran Harrod is a freelance designer based in the United Kingdom. more…


If you’d like to support, you can consider buying your fonts at using the referral link.


© All 2021 All rights reserved. A site by Kieran Harrod Design

Submit a Designs for Review

I’d be delighted to receive your recommendations for brands and logos to review. All submissions should provide a link to a portfolio page or case study with multiple images. The more information you can provide, the more likely a brand will be reviewed.

Only real projects will be reviewed, please don’t link to concept logos or proposed rebrands.

Submission does not guarantee a review. Size, quality and other subjective factors all play into what might be reviewed.

Stay up-to-date, subscribe to on YouTube